In The Making: scotts #OWNIT Spring Summer ’19 Campaign

Fashion / February 15, 2019
by Johanna Roelich

Our latest campaign is here and we’ve got to be straight, it’s a belter! Introducing the #OWNIT Spring Summer ’19 campaign.

This campaign focusses on the journey of four lads who alone, have very strong identities, style and looks, but united, create one immense sound. It’s all about taking ownership, standing out from the crowd and owning it. The kind of determination we all need sometimes to keep fighting, whatever the goal.

‘Own It’ follows the journey of the four-piece band from the very beginning of a huge adventure, spurred on by the thought of taking ownership of their lives and becoming something they’d always wanted to be. Their aim is to not only make music but look good along the way, breaking out from their mundane lives and taking their style from the streets to the stage.

Have we set the scene enough? The impression we’ve set is exactly what we wanted to create for you guys. The four lads, both as individuals and a band, have a mixed sense of style. There’s some classic heritage in there, street, terrace, nineties and sportswear. So whichever kind of guy you are, we’ve got all the gear your new season needs so you can #OWNIT too.

Shop our new arrivals

Shop our new arrivals.

Follow their story on social.

Leave a Reply

Your email address will not be published. Required fields are marked *